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posted 5 years ago

The CEO of a major advertising trade group says the Facebook boycott is a turning point cnbc.com/2020/07/03/...
The CEO of a major advertising trade group says the Facebook boycott is a turning point CNBC
publisher
CNBC
date published
Friday July 3rd, 2020
author
Megan Graham
summary
World Federation of Advertisers CEO Stephan Loerke believes the slew of big brands publicly pausing social media advertising aren't likely to come back until real change is made. "We moved from brand safety to, I think, societal safety."